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Mapping a multi-sensory identity territory at the early design stage

Article dans une revue avec comité de lecture
Auteur
GENTNER, Alexandre
127758 Laboratoire Conception de Produits et Innovation [LCPI]
BOUCHARD, Carole
127758 Laboratoire Conception de Produits et Innovation [LCPI]
ESQUIVEL, Daniel
218910 Toyota Motor Europe (BELGIUM)
FAVART, Carole
218910 Toyota Motor Europe (BELGIUM)

URI
http://hdl.handle.net/10985/7877
Date
2012
Journal
International Journal of Affective Engineering

Résumé

This article presents a kansei design methodology. It is placed at the very beginning of the design process and aims to influence the following steps in order to improve the user's understanding and experiencing of the designed product. The experimentation combines in a subtle way the design thinking approach of learning by doing and the kansei engineering quantitative approach. The research presented is based on the results of a previous study that defined the semantic and emotional scope of future hybrid cars for European using visual stimuli. This kansei design methodology creates and assesses multi-sensory atmospheres is order to provide tangible direction composed of vision, touch, hearing and smell stimuli. From the cognitive and affective responses of the 42 participants we were able to detail 3 directions for future cars interiors that aim to enrich the styling design briefs and to influence the design strategies such as the management of the different grades. The research presented here was supported by the Kansei Design department from Toyota Motor Europe (TME-KD). This collaboration also brought an industrial context to it.

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  • Laboratoire Conception de Produits et Innovation (LCPI)

Documents liés

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  • About the nature of Kansei information, from abstract to concrete 
    Communication avec acte
    BOUCHARD, Carole; GENTNER, Alexandre; ESQUIVEL, Daniel (Simon Schütte, 2014)
    Designer’s expertise refers to the scientific fields of emotional design and kansei information. This paper aims to answer to a scientific major issue which is, how to formalize designer’s knowledge, rules, skills into ...
  • Using a Kansei-driven approach for new concept development activities 
    Article dans une revue avec comité de lecture
    GENTNER, Alexandre; BOUCHARD, Carole; FAVART, Carole (2015)
    In this article, twenty seven experience centered industrial design projects leading to kansei representatins were analysed. Information was gathered from interviews with former project team members and from an analysis ...
  • User kansei modeling and eco-design 
    Article dans une revue avec comité de lecture
    BOUCHARD, Carole; BRISSAUD, Daniel; ccAOUSSAT, Améziane (King Mongkut's University of Technology North Bangkok, 2010)
    The use of day-to-day life artifacts is a key phase in the lifecycle of products. Indeed it has a great impact on our environment. User centered methods are not yet taken into account in eco-design approaches. These methods ...
  • Kansei information processes in early design : design cognition and computation 
    Chapitre d'ouvrage scientifique
    BOUCHARD, Carole; OMHOVER, Jean-François; KIM, Jieun (Springer, 2015)
    This chapter considers the Kansei information processes involved in the early design process. It emphasizes the necessity of formalizing the earliest phases of design, i. e. the information phase. After a longitudinal ...
  • Iterative process of design and evaluation of icons for menu structure interface of interactive TV services 
    Article dans une revue avec comité de lecture
    LIM, Dokshin; BOUCHARD, Carole (Taylor & Francis, 2006)
    This paper shows an iterative process of design and evaluation of icons for future interactive TV services. In doing the RNRT (French National Network of Research in Telecommunications) iTV project, we tried to generate ...

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