• français
    • English
    français
  • Login
Help
View Item 
  •   Home
  • Laboratoire Angevin de Mécanique, Procédés et InnovAtion (LAMPA)
  • View Item
  • Home
  • Laboratoire Angevin de Mécanique, Procédés et InnovAtion (LAMPA)
  • View Item
JavaScript is disabled for your browser. Some features of this site may not work without it.

Le discours persuasif de la vitrine : méthode de construction, sens et représentation

Communication avec acte
Author
SCHMIDT, Colin
211916 Laboratoire Angevin de Mécanique, Procédés et InnovAtion [LAMPA]
MANGA, Xavier

URI
http://hdl.handle.net/10985/10221
Date
2013

Abstract

La mise en scène des produits et des marques placés : représentations, significations publics.

Files in this item

Name:
LAMPA-P&I_CREM_2013+jul_SCHMID ...
Size:
346.5Kb
Format:
PDF
Embargoed until:
2018-01-01
View/Open

Collections

  • Laboratoire Angevin de Mécanique, Procédés et InnovAtion (LAMPA)

Related items

Showing items related by title, author, creator and subject.

  • Innovation Gaming: An Immersive Experience Environment Enabling Co-creation 
    Chapitre d'ouvrage scientifique
    PALLOT, Marc; LE MARC, Celine; SCHMIDT, Colin; MATHIEU, Jean-Pierre; ccRICHIR, Simon (Maria Manuela Cruz-Cunha, 2012)
    A number of existing innovation paradigms and design approaches such as Open Innovation (Chesbrough, 2003), User Experience (Hassenzahl & Tractinsky, 2006) and User-Centred Design (Von Hippel, 2005), as well as User-Centred ...
  • Aesthetiography : The next Milestone in the Confluence of Media 
    Communication avec acte
    PILLAI, Jayesh S.; SCHMIDT, Colin; ccRICHIR, Simon (2013)
    Art and technology always evolved simultaneously, often inspiring and complimenting each other. This can be observed at every point in the history of media technologies. We suggest that the evolution of media has always ...
  • Achieving presence through evoked reality 
    Article dans une revue avec comité de lecture
    PILLAI, Jayesh S.; SCHMIDT, Colin; ccRICHIR, Simon (Frontiers, 2013)
    The sense of “Presence” (evolving from “telepresence”) has always been associated with virtual reality research and is still an exceptionally mystifying constituent. Now the study of presence clearly spans over various ...
  • ‘rHOMO’ COMMUNICANS – L’accepter ou ne pas le rejeter 
    Chapitre d'ouvrage scientifique
    SCHMIDT, Colin (IUS Publicum, 2015)
    Le robot comme interactant est souvent un agent cognitif et biologiquement inspiré par l'homme, conçu pour communiquer. Au-delà des questions classiques concernant la plausibilité des artefacts intelligents, des interrogations ...
  • Technology and culture and possibly vigilance too 
    Article dans une revue avec comité de lecture
    SCHMIDT, Colin (Springer Verlag, 2011)
    Many have bowed before the recently acquired powers of ‘new technologies’. However, in the shift from tekhne to tekhnologia, it seems we have lost human values. These values are communicative in nature as technological ...

Browse

All SAMCommunities & CollectionsAuthorsIssue DateCenter / InstitutionThis CollectionAuthorsIssue DateCenter / Institution

Newsletter

Latest newsletterPrevious newsletters

Statistics

Most Popular ItemsStatistics by CountryMost Popular Authors

ÉCOLE NATIONALE SUPERIEURE D'ARTS ET METIERS

  • Contact
  • Mentions légales

ÉCOLE NATIONALE SUPERIEURE D'ARTS ET METIERS

  • Contact
  • Mentions légales